Project Brief

Nike launched its WE RUN JOZI 10K race on October 7 2012, and was one of 34 races that took place in Nike’s 2012 global WE RUN series which aimed to inspire, enable and connect runners around the world. The design features a bright volt-inspired logo emblazoned across race promotional material and black t-shirts. 20 000 South Africans formed part of the 395 500 runners from across the globe.

Images courtesy of Shift